Vattenfall – raising awareness of the benefits of private-community partnerships

PR and media relations

Social media

Creative services


Grasshopper has been working with renewable energy company Vattenfall for several years in Wales to help raise the profile of the socio-economic impact its projects are having within local communities.

What we did

Grasshopper worked on a short media relations campaign to help raise the profile of Vattenfall’s Pen y Cymoedd Wind Farm at a regional level. This required communicating its positive impact on communities, the environment and economy. Tactics included a mix of news on community investment, case study development and social media.


Coverage included the Western Mail, Wales Online, Business Green and a five minute feature on ITV Wales’ weekend news slot. The campaign had an estimated reach of +2.1m people.